May 17, 2022

Why it’s so important to have the right strategies for SEO.

Points to note

You should consider your SEO strategy before even starting your website.
Build your website structure around the SEO strategy. Doing this from the start
saves you headaches in the long run.

How does SEO benefit new websites?

With a little SEO love and care a new website can grow to compete and
even overpower the strongest competitors. Start by focusing on long tail, low-competition
keywords. Over time, your website can build its strength and competitiveness.

Try implementing this SEO checklist for new websites today!

1.     Pick the right domain name

Aligning your brand name and company name with the right domain name is crucial
to search engine optimisation. These are plenty of ways to find available
domain names:

Remember, if your
brand has a similar keyword to what you do, it's helpful.

2. Host your website with a high-speed provider

The host’s quality has a massive impact on your site's performance. Especially
when it comes to a dedicated IP, SSD, HDD or other forms of storing, processing,
and operational systems.

The average user won’t wait longer than three seconds for a website
to load, so an excellent host is a MUST.

3. Set up Google Search Console

Google Search Console will help. With this, you can check things

  • Page
    speed issues
  • Organic
    keywords that bring in website clicks
  • Your
    average Click Through Rate (CTR)
  • Sitemap
  • Crawl
    and index errors
  • Page

…and much more!

4.Study your SEO competition

Research your
competition and ask the following questions:

·        What makes their company similar to yours? 

·        What makes them different? 

·        What topics do they write about? 

·        What keywords are they already ranking for?

5. Build your keyword map and research keywords

Keywords are key to any SEO strategy, because they
connect search queries to content listed in the SERPs. 

Keywords are only valuable if they match the search intent.

6. Creating a strategic content calendar (and posting regularly) 
  1. Prioritise
    sections of your keyword map
  2. Optimise
    your content
  3. Track your keyword rankings
  4. Post
7. Optimise your URL structure

You should always choose a URL-friendly system and stick
to it to avoid loss of organic traffic or rankings. 

8. Web vitals and user experience

SEO is no longer just about keyword placement; it also affects content
format, design, page load speed, as well as user behaviour, like time on page
and bounce rate.

9.Observe accessibility

A user's (and search engine's) ability to access the content on your
site is considered as a ranking factor.

·        Optimise alt text in images (for screen readers) 

·        Ensure contrast (make sure colours are easy on the

·        Label elements correctly (such as buttons) 

·        Make fonts large enough to read

10. Boost, boost, boost

Use your existing assets to boost your SEO. Social
media, YouTube, or even your email list. The more people who visit your site,
the more Google identifies your content as trusted.

Your SEO success is now assured

Establishing a strong website structure from the beginning is crucial
for scalability and organic traffic accumulation.

Continue monitoring and updating your SEO. These strategies should never
be put on autopilot because your competitors don’t. Reliable results are the
result of perseverance.

If you still have questions, why not speak to an expert? Wherever you
go, make sure you use a dependable, trustworthy professional. 

We provide Website design and development, Mobile app design and development, Software Solutions,
Digital Marketing, and more.

Zenibyte Creative

Zenibyte Creative

Zenibyte is a leading web and mobile app development company in the UK.

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